Soft panel

Client: USM
2025

The culmination of more than ten years of development, the USM Haller Soft Panel marks a major new chapter for USM. Created to complement its classic system, this innovative element playfully introduces a soft texture into the metallic world of the iconic USM Haller.

Thanks to their magnetic attachment, the Soft Panels offer users an entirely new modular experience—a natural evolution of the system in celebration of its 60th anniversary.

This development was carried out in close collaboration with Thomas Dienes, the engineers at USM and Studio JOBA.

photo & video credits @USM